+1M
views on YouTube
+450
comments on Facebook
+300K
likes on Instagram

Process
We created four films, each with a unique approach to the same call to action: VOTE. By featuring archival footage, text-on-screen, and arresting sound design, each film is a resounding call to head to the polls.

Impact
The final films were shared across all social media channels and were incorporated into the California Endowment’s larger media strategy.
RF Studio53 is a long-time partner for TCE, with additional work highlighted here!